Friday, February 21, 2014

Rambling on self promotion

Hello from soon to be rainy Florida, but it beats shoveling so all is good. One thing moving has done- other than hiding what ever it is I "need" at any given point in time, is to make me get out and network with other bookophiles and the owners of small book stores. I lucked into a book store that hosts special events for local authors and in Jan. I joined some 19 other word slingers to talk about our books, writing, what drove us etc. There was a healthy amount of press coverage...okay, so it's election year here and they were doing a ribbon cutting ceremony and had a truck load of political types perusing the stacks and that always attracts vultures...er, I mean the press. At any rate, they played nicely and I'm starting to hear back from folks that were there. I haven't quite pulled myself out of the funk I've been in for the last month, but I am starting to believe there's a light at the end of the tunnel that isn't attached to a train bent on running me over, so I missed this last one. However, this experience now has me reaching out to other small shops to do book signing there or going to speak to other writers just to have a different perspective tossed at them. I also donated a copy of my kids book to the local elementary school- which is opening up new doors and possibilities.
    The take away from this is to always be looking for a way to put your name out there, your brand. It could well be the smallest venue that nets you the biggest rewards.Get creative in your thinking. Use your book’s theme, location, or time period for inspiration and making marketing connections. A character’s hobbies, occupation, lifestyle, values and interests can be jumping off points for developing promotional strategies. Brainstorm, Google search companies, experts, businesses, organizations or groups that you can approach for joint marketing ventures. If your characters have a quilting group or have something to do with material- go talk to them about doing a signing there, maybe having a piece made from said book to use as a backdrop. Maybe they have a winery- look for a place where you could be part of a tasting. It gives you a way to be discovered. Even if you're working with a house- it still rides on us to keep our name out there.
   A fair number of us are self published, and have a smaller budget to work with, www.mediabistro.com had the following, it was good, so I thought maybe it could be of use to someone here. I think there was at least half that I had never heard of, so this was a learning thing for me too.
"Free Sites for eBook Promotion
1. Addicted to eBooks: “This website is perfect for readers like me, who want to watch their book budget. This website also allows the author to rate some of the content of their book. I want to know before I buy if a book the level of profanity, violence or sex in a book. I’m excited that authors can now rate their books for the readers.”
2. AppNewser Free eBooks of the Week: Our editors pick a few free eBooks every week. To submit email your pitch to appnewser [at] mediabistro [dot] com.
3. Author Marketing Club: “No longer do you have to dig up your links to the best places to submit your books. We’ve put them all together here for you in one spot. Just click on the logos below to load each site’s form, fill in your details, and you’re done.”
4. Books on The Knob: “Bargain reads, free ebooks and book reviews for the Amazon Kindle, nook, Kobo, Sony and other ereaders, Kindle Fire, nookColor, Kobo Vox, and other tablets, along with some games, music, technology and computers tossed in now and then.”
5. Digital Book Today: Includes both free and paid options for writers looking to promote.
6. eBooks Habit: “Each day we will bring you 20-30 great ebooks that are free at the time of posting, as well as some bargain ebooks with reduced prices!”
7. eReader News Today: Features bargain Kindle books and free Kindle books.
8. eReader Perks: ”our goal is simple: to help people who love to read discover fabulous, new-to-them authors. If you are an author and your book is going to be temporarily free on the Amazon, Kobo, and/or Barnes and Noble websites, use our contact form to get in touch; we will help you spread the word!”
9. Frugal Reader: “Please use the form below to submit your FREE books to be considered for a featured FREEBIE post. Submitting your novel does not guarantee that your book will be featured. Please allow as much lead time as possible as I know these are limited time offers. Please note that I feature most genres, and while I may feature romance titles that include sexual scenes, I don’t feature titles that strictly fall under the erotica genre.”
10. Free Kindle Books & Tips: “If you are an author and would like to have your book promoted (for free) on our site, please fill out the form below: your book must be free in the Amazon Kindle Store and must have an average user rating of at least 4 out of 5 stars for consideration.  Please note each book submitted cannot be promoted due to space limitations on a particular day, but if your book is selected we will contact you at the email address you provide below.”
11. Free eBooks Daily: “I love to hear from authors and readers! If you have a comment, suggestion, or free ebook you would like listed or if you just want to say hello, feel free to send me an email.”
12. GalleyCat Facebook Page: You can post your book in our New Books section, an easy way to share your book with our readers.
13. Goodkindles: “we are a place where you post your own article about your title and can reach the readers. We do not review your book – we give you a platform to tell everyone what do you think is most interesting about your book and what you think will interest readers so much that they will go and buy your book.”
14. Meet Our Authors Forum: A place on Amazon where writers can talk about their work.
15. Pixel of Ink: “If your book will be listed as Free ($0.00) on Amazon.com in the next 30 days, then please let us know by filling out the form below. Pixel of Ink may attempt to feature your book on the day it is free, time and space permitting.
16. Every Writer Resource: “Our site is for Self-published AND Small Press books. If you are interested in promoting your book with us, the listings are free. We tweet and promote your book for you. Simply click the ‘Submit your Book” link and fill out our form.”"

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